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Archive for the ‘SEO – Search Engine Optimization’ Category

Dubai: Do you want to be a Search Marketing [SEO & PPC] Professional?

July 4th, 2010 admin No comments

Dubai: Do you want to be a Search Marketing [SEO & PPC] Professional?

Search Engine Marketing is a growing and in-demand field in Dubai, UAE. Search Marketing pros are enjoying a strong and satisfying line of business. There is no big competition yet in the entire Middle East market. For young students, marketing professionals, web developers, and IT experts – there is still a big opportunity to avail by entering in Search Marketing field.

To become a Search Marketing Professional [Search Engine Optimization Professional and PPC Advertising Professional] – it is up to you to realize how to become an expert. Because Search Marketing [SEO & PPC] or even Internet Marketing in not a major yet in Dubai universities or colleges.

A proper SEO training class isn’t for everyone. However, for beginners, it’s the most efficient way to gain SEO knowledge. Some people also spend time on the Internet, reading every SEO blog and forum post, subscribe to many RSS feeds, but still it is not an effective way to be a professional.

Learning Types:

  • Online SEO Courses
  • Seminars and Workshops
  • In-person Classes with Hands-on Training
  • E-books and Online Videos
  • SEM Certifications

Online Training Courses

  • Advantages – Learn at home with comfort | No travel expenses | No hotel expenses
  • Disadvantages – No instructor to ask questions | No clarification of technical issues | Cannot share personal experiences.

Online Training Courses

SEO Training – Live and In-person Classes

SEO Books & e-Books

Invite Search Marketing [SEO & Paid Advertising] Trainer to your own premise in Dubai, Sharjah, Abu Dhabi, Muscat, Bahrain, Doha, Riyadh – anywhere in Middle East!

If you decide to receive Search Marketing training in the comfort and convenience of your own premises, consider the following questions:

  • How many people do you want to train?
  • What are your specific learning goals?
  • How much time do you want to dedicate to this training?
  • After training, will you be able to follow up with your training resource and the trainer, if you need any further guidance?
  • The answers to all of these questions will help you navigate the many choices you’ll have when you begin your search, saving valuable time.

SEO Forums

You may ask any relevant questions by adding a comment to this post or sending me an email at najam.uae@gmail.com or you may also call directly to my mobile number +971 55 9971 452. You can also follow me on Twitter by visiting www.twitter.com/najamuae or become a fan by visiting www.facebook.com/eMarketingME.

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Dubai SEO Experts: Finding SEO related help through SEO Experts’ Blogs

July 4th, 2010 admin No comments

Dubai SEO Experts: Finding SEO related help through SEO Experts’ Blogs

Yesterday, I wrote about the official blogs of search engines companies. They’re great sources to find official updates and proper rules to follow about search industry. But, what happens when you wake up one morning and see your website, that was ranked on the first page of Google, has disappeared from Google’s listing and Google says nothing?

Then you start trying to find blogs and forums to consult some SEO experts. I have found some great blogs managed by SEO experts – where you can find SEO related help:

Search Engine Land: Search Engine Land is a must read hub for news and information about search engine marketing, optimization and how search engines such as Google, Yahoo, Microsoft Live.com and Ask.com work for searchers.

SEO Book Blog: Free Marketing Tips & Strategies. The SEO Book blog is one of the most widely read blogs about search.

Matt Cutts Blog: Matt Cutt’s blog about SEO & Google. Matt Cutts works for the Search Quality group in Google, specializing in search engine optimization issues. He is well known in the SEO community for enforcing the Google Webmaster Guidelines and cracking down on link spam. Cutts also advises the public on how to get better website visibility in Google.

SEOmozBlog: The SEOmoz Daily SEO Blog provides tips, tricks and advice for optimizing websites and getting better search engine rankings.

Search Engine Watch Experts: Advice and opinion from search marketing experts. Columnists cover topics including: organic search, paid search, analytics and ROI, linking, vertical search topics and more.

Search Engine Watch Blog: The Search Engine Watch blog offers tips on search engine marketing (SEM) and search engine optimization (SEO), and the latest news about search engines.

Search Engine Roundtable: A well-rounded view on search engines and search engine marketing from five segments of the Web population represented by senior members of the major SEO/SEM forums on the Internet.

SEO Chat: Search Engine Optimization, Google Optimization – SEO Chat

SEO Chicks: The Official SEO Chicks Blog, founded by Lisa Myers and Julie Joyce. Blog about SEO, Social Media and general Online Marketing.

Search Engine Journal: Latest Search Engine News from the Search Engine Journal.

I hope you will find these blogs very helpful – in gaining more knowledge and skills in e-marketing industry. If you live in Dubai, Sharjah or anywhere in UAE and have any SEO related questions – please feel free to call me on 055 9971 452; we may have a meeting to discuss your specific SEO needs.

You may ask any relevant questions by adding a comment to this post or sending me an email at najam.uae@gmail.com or you may also call directly to my mobile number +971 55 9971 452. You can also follow me on Twitter by visiting www.twitter.com/najamuae or become a fan by visiting www.facebook.com/eMarketingME.

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For Dubai SEOs and Dubai Webmasters: Read the Official Blogs of Search Engines Companies – Keep yourself Informed and Updated!

July 4th, 2010 admin No comments

If you’re a newbie in search marketing field, living in Dubai or anywhere in UAE or Middle East, and want to learn about SEO or SEM, I will recommend you to read my earlier article about learning SEO, but if you think you’re smart-enough now to explore more advanced options – then start reading the following official blogs of the search engines companies to keep an eye on latest e-marketing trends and keep your informed and updated about internet marketing industry:

Official Google Blog: Official weblog, with news of new products, events and glimpses of life inside Google.

Inside AdWords Blog: Google’s official blog for news, information and tips about Google AdWords. Explore this blog to learn how you can advertise effectively on Google (locally in Dubai, UAE, entire Middle East or world-wide)

Inside AdSense Blog: Do you have a website or blog with lots of visitor? Are you using Google AdSense for making money? This blog provides you tips to make your website more effective, making more money using AdSense and a look inside Google AdSense.

Google Webmaster Central Blog: The official weblog on Google crawling and indexing, and on webmaster tools, including the Sitemaps facility.

Bing Webmaster Blog: Official blog of the Bing Webmaster Center Team to help webmasters and SEOs.

Microsoft AdCenter Blog: Do you advertise on Bing (MSN/Live) locally in Dubai or run a broader campaign? You will find useful tips, information and guides to make your advertisement more effective.

Yahoo Search Blog: A look inside the world of search for Search Engine Optimizers and Webmasters from the people at Yahoo!

Yahoo Search Marketing Blog: The Yahoo! Search Marketing blog connects you to the people and products that can help you make sense of the ever-changing world of online marketing, and offers a community forum for sharing news, tips and strategies. It provides readers with timely information about Sponsored Search, inside tips from our own experts, and much more, to help you take advantage of everything that Yahoo! has to offer and be more successful with your online marketing efforts.

Yahoo Publisher Network Blog: Yahoo! offers an AdSense-like money making program for webmasters and web content publishers; but unfortunately Website owners in Dubai, UAE or Middle East cannot use it – because it is limited to the residents of USA and Canada. However, This blog is Yahoo! Publisher Network’s resource for publishers, by publishers. Here, you’ll find not only what you might expect from a product-focused industry blog – the latest on issues, new releases, hacks and tips – but also in-depth how-to’s, publisher interviews, industry trends, links to articles and other news and information you can use. You will also, we think, find a community that will help you to learn how to be a more successful and profitable publisher.

I hope you will find these blogs very helpful – in gaining more knowledge and skills in search marketing industry – either you live in Dubai or anywhere in the world!

You may ask any relevant questions by adding a comment to this post or sending me an email at najam.uae@gmail.com or you may also call directly to my mobile number +971 55 9971 452. You can also follow me on Twitter by visiting www.twitter.com/najamuae or become a fan by visiting www.facebook.com/eMarketingME.

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SEO Dubai: What is SEO? How can I learn SEO? How can I improve my Search Engine Optimization skills?

July 4th, 2010 admin No comments

Search Engine Optimization (SEO) is the process of improving the volume or quality of traffic to a web site from search engines via natural (organic or un-paid) search results. SEO is a strategy to achieve higher rankings in natural search results on GoogleBing and Yahoo!.

Search engines follow a set of rules, to measure the importance of a website, called search engine algorithms. These algorithms are the business secrets of the search engine companies. They change their algorithm (on a regular basis) to provide their users the most relevant results.

For those who are willing to learn SEO or already have some ideas about Search Engine Optimization and want to increase their SEO knowledge and skills, here are my recommended websites:

Search Engine Watch: Every search engine optimization (SEO) strategy begins with the basics: search engine friendly site design and architecture, and the fundamentals of keyword research and content development. Take your SEO strategy to the next level by implementing best practices and staying on top of emerging optimization tactics.

SiteProNews – SE Optimization: SiteProNews – Expert Articles. A FREE webmaster resource site, focusing on web site promotion, submission, positioning and design.

WebProNews: Articles and newsletters covering a variety of ebusiness topics including SEO, SEM, Affiliate marketing and ebusiness site design/development.

SEO News: SEO News is the source for search engine optimization. We provide a free SEO Forum and Expert SEO Articles for webmasters and site owners.

KISS SEO Guide 2010: Keep It Short & Simple SEO Guide by Najam Ahmed, Qualified Google Advertising Professional.

Internet Marketing Training Courses: SEO International, UAE organizes e-marketing related training workshops (especially SEO Training and Advanced SEO Training) in Dubai, Abu Dhabi, Muscat, Doha, Riyadh, Jeddah, Kuwait and Bahrain – You may join these trainings if you live in Dubai, UAE or within Middle East and prefer to learn live in a classroom style environment.

It is challenging to learn SEO – you try the tactics (that you have learnt) to see what works and what doesn’t. What works for one website – doesn’t necessarily work for another. Once you go through this process and learn for ourselves what works; then you’re called SEO expert. Up to date SEO knowledge and hands-on experience, together – make the difference. So, start your own website or blog – and apply SEO to optimize and market your own website and learn what works for you!

You may ask any relevant questions by adding a comment to this post or sending me an email at najam.uae@gmail.com or you may also call directly to my mobile number +971 55 9971 452. You can also follow me on Twitter by visiting www.twitter.com/najamuae or become a fan by visiting www.facebook.com/eMarketingME.

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